Illupai Poo Champa

ORIGIN: Manjakkudi, Tamil Nadu

210  |  1 KG

This long-grained variety of rice has a greenish hue, and gets its name because the paddy resembles flowers of the Illupai tree, and emanates a bright fragrance similar to its flower.

You’ll be buying directly from the producer. The Locavore does not handle orders, payments, delivery, or customer support.

What stands out is how light and easy this rice feels. It cooks soft, with a gentle aroma that sits in the background instead of overpowering the dish. A great alternative if you’re bored of basmati.

Cook and serve it alongside meals where its light texture and gentle aroma come through best. It works especially well with simple dishes like dal or vegetable curries, and can also be used in preparations like kanji or payasam when you want something softer and more delicate.

Spirit of the Earth is a social enterprise that conserves indigenous rice varieties and cultivates artisanal heritage rice. With a seed bank conserving more than 260 varieties of indigenous seeds from across India, they intend to revive the use of heritage rice, and bring it back to urban kitchens.